Explore our stunning assortment of sustainable and ethical engagement rings, wedding sets and bands, fashion rings, and elegant bridal jewelry.
Find the perfect piece of ethical and affordable fine jewelry to celebrate you or the one you love.
"Best Lab-Grown Diamond Rings"
"The diamond was mesmerizing.”
"[The] OG lab-grown diamond company.”
"Activism-oriented from the get-go.”
We are a women-led, people-first, ethical jewelry brand created in 2005 by a mother determined to free children and mothers from a lifetime of mining. Your premium fine jewelry purchase has power by stopping forced labor, protecting the environment, and giving back.
We've reinvent the fine jewelry shopping experience. Enjoy personalized service from our non-commissioned jewelry experts, exceptional quality, ethical diamonds, affordable prices, and a cold beer or glass of champagne!
When every purchase gives back and helps better the world, your purchase truly has power!
That’s why you’re our hero.
